ESG - The Social Credit Score You've Never Heard Of
That's targeted companies worldwide
You may remember a time when companies existed to provide a product or service in exchange for profit. The company leadership was interested in maximizing profit and, in the case of publicly held companies, providing return on investment profits for shareholders. Maybe you think this is how it still works.
If you do, you can be forgiven. Because working quietly behind the scenes for years, Globalists have been building an infrastructure to capture industries and force them to push the Globalist agenda. It’s diabolical genius.
One side of the strategy involves the WEF Young Global Leaders program and seizing the political sphere away from the Constituents (that’s you). The other side subverts industry so that regardless of the fickleness of politics and whoever holds the reigns of power (ie. Populists), industry continues to push the agenda.
You’ve undoubtedly seen many instances of this, you cringed as businesses decided to offend 30, 40, 50% or more of the customer base by weighing into politics with both feet. Or you got flipped off by late night hosts.
“Get woke, go broke.”
Warning: cringe ahead.
Without further ado, I provide the first case study: Gillette.
You’d think that a company that caters to selling shaving products to men, would value…. well, men. Instead, they put out one of the worst, most insulting commercials that they possibly could. Although it pains me greatly, you can watch it here:
As you might expect, accusing it’s customers of “toxic masculinity” didn’t go over very well with the company hemorrhaging $8 billion in it’s wake. So why do it? We’ll come back to that later.
Then there is Coca-Cola. Recently exposed for training it’s employees to ‘be less white’, and it’s CEO droning on about the company’s need to address ‘social injustice’, it seems that no one on the board thought it would be a bad idea to move out of their lane (selling sugar water), and instead lecturing it’s employees and the public about political issues.
The irony, you see, is that while they attempt to claim the high moral ground, they continue to demand access to Chinese slave labor. Everyone needs a job, right, Coke?! Even those Chinese Uyghers.
But despite having access to an army of slave wagers, Coke got pummeled with a near 30% decline in sales and reconsidered it’s fresh new agenda. Probably those pesky white folks didn’t appreciate being called ignorant, arrogant and oppressive. Gah, such privilege!
But no look at ‘get woke, go broke’ examples would be complete without Netflix.
As a regular human being, one wonders about the menu on Netflix.
Me: “Hey, honey, should we watch the pre teens twerking, or the guy who’s pregnant?”
A discussion that has likely happened in thousands of Netflix households around the nation. Or not.
The problem with Netflix is that shows like these, and there are many, is that no one wants to watch them. They are maximum cringe. They produce them because they are compelled to lecture their audience while feeding into that virtue signalling dopamine drip. But no one wants to be lectured. We want to relax and be entertained.
Fortunately, after Netflix took a header into the bottom of the pool in mid 2021 and again in 2022, someone on the Board figured out that they were about to go the way of Blockbuster unless they changed.
It probably didn’t help when leftist employees marched out in protest of Dave Chappelle’s new special.
So, preferring to not go broke, they chose to go less woke, and told their employees that they’d might have to work on projects that they disagree with, and if it’s a problem, they should get a new job.
If you find it hard to support our content breadth, Netflix may not be the best place for you.
So why are these companies doing this?
Well, the UN had been pushing these ‘sustainability goals’ for years, but were mostly ignored by all except for the diehard radicals. Until around 2018….
Blackrock is a veritably colossal company. In 2018 it managed $6.4 Trillion (with a ‘T’) in assets, which makes it larger than the economies of several nations. It’s run by Larry Fink, who was quoted as saying that “Democracy is messy”, while praising the Chinese totalitarian government.
Blackrock is a company that literally owns the world. I highly recommend watching that video if you find the time. It’s an eye opener.
In 2018, they put teeth behind the ESG initiative.
“By identifying scalable, sustainable investment solutions, we can seek improved financial outcomes for our clients and accelerate the adoption of sustainable business practices around the world.”
In other words, you better start pushing the woke agenda because if you don’t engage in ‘Environmental, Social and Governance’ initiatives, you won’t have a good ESG score and investments will dry up, my friends.
By now, you may be wondering what it takes to get into Larry’s good graces. Well, there are all kinds of criteria and several different organizations that have promoted themselves as ESG gatekeepers. There are a few criteria below that were pulled from three different companies; Trillium, ESG The Report, and Diligent.
Diversity on the board. Why? You want the most qualified people on a board running a company, not selected on the basis of their skin color, sexual preferences or anything else. I wonder how this would apply to a completely racially non diverse board say comprised of all blacks, or asians, etc?
Living wages and gender disparities? Who decides what a ‘living wage’ is? What about employees that are by nature predominantly female?
Hope the company uses solar and wind, the most expensive and least reliable sources of energy we’ve got. Of course, that added cost gets passed to the consumer.
The problem, if it isn’t obvious, is that ESG’s are wholly subjective and encourage inefficient, expensive, racist and irrational business decisions. In a sane world, the free market would reject and ignore these demands. But when Larry Fink wants the world to be ‘woke’, well, he has the capability to push the needle. And just to be sure, the largest ESG database on planet Earth is maintained by “RepRisk”, which is more or less, an offshoot of……you guessed it, Blackrock!
The Globe is moving into a totalitarian dictatorship, to be run by the Bill Gates and Larry Finks of the world. Your business will have an ESG score. You will have a social credit score. Your money will be Central Bank crypto. There will be no room for protest or divergence. There will be no need for elections or Democracy.
Unless we change course, the best days of our Democratic and free societies are behind us. Know your enemies and spread the word, friends. Our ancestors didn’t fight and die in WW2 to just hand it all over 80 years later.